Three words arrive one after another from different directions, the camera drifts, then the whole block spins away and it starts over. Kinetic typography built from four timed keyframe tracks.
Also known as: kinetic typography css, kinetic text animation, motion typography.
<div class="txt-kinetic-typography" aria-label="Make it move"><div class="txt-kinetic-typography-block" aria-hidden="true"><span class="txt-kinetic-typography-make">MAKE</span><span class="txt-kinetic-typography-it">IT</span><span class="txt-kinetic-typography-move">MOVE</span></div></div>
.txt-kinetic-typography {
--c: var(--txt-color, #3b82f6);
font-size: var(--txt-size, 32px);
font-family: system-ui, sans-serif;
font-weight: 700;
line-height: 1.2;
display: inline-block;
font-weight: 900;
color: var(--c);}
.txt-kinetic-typography-block {
display: grid;
grid-template-areas: "make it" "move move";
align-items: end;
line-height: 1;
animation: txt-kinetic-typography-camera 5.2s infinite;
}
.txt-kinetic-typography-make {
grid-area: make;
justify-self: start;
display: block;
animation: txt-kinetic-typography-make 5.2s infinite;
}
.txt-kinetic-typography-it {
grid-area: it;
justify-self: end;
color: color-mix(in srgb, var(--c) 55%, transparent);
display: block;
animation: txt-kinetic-typography-it 5.2s infinite;
}
.txt-kinetic-typography-move {
grid-area: move;
font-size: 2.1em;
letter-spacing: -0.02em;
display: block;
animation: txt-kinetic-typography-move 5.2s infinite;
}
@keyframes txt-kinetic-typography-make {
0% { opacity: 0; transform: translateX(-1.4em); animation-timing-function: cubic-bezier(0.2, 0.9, 0.3, 1.25); }
8%, 100% { opacity: 1; transform: none; }
}
@keyframes txt-kinetic-typography-it {
0%, 6% { opacity: 0; transform: translateY(-1.1em); animation-timing-function: cubic-bezier(0.3, 1.5, 0.5, 1); }
13%, 100% { opacity: 1; transform: none; }
}
@keyframes txt-kinetic-typography-move {
0%, 12% { opacity: 0; transform: scale(2.4); animation-timing-function: cubic-bezier(0.55, 0, 1, 0.45); }
18% { opacity: 1; transform: scale(0.94); animation-timing-function: ease-out; }
21%, 100% { opacity: 1; transform: none; }
}
/* impact jolt, slow camera drift, then a quarter-turn spin out */
@keyframes txt-kinetic-typography-camera {
0%, 18% { opacity: 1; transform: none; }
19.5% { transform: translateY(0.08em); }
21% { transform: translateY(-0.03em); }
23% { transform: none; animation-timing-function: cubic-bezier(0.45, 0, 0.55, 1); }
76% { opacity: 1; transform: rotate(-4deg) scale(1.08); animation-timing-function: cubic-bezier(0.6, 0, 0.9, 0.5); }
88%, 100% { opacity: 0; transform: rotate(-90deg) scale(0.2); }
}
@media (prefers-reduced-motion: reduce) {
.txt-kinetic-typography, .txt-kinetic-typography *, .txt-kinetic-typography::before, .txt-kinetic-typography::after, .txt-kinetic-typography *::before, .txt-kinetic-typography *::after {
animation-duration: 0.01ms !important;
animation-iteration-count: 1 !important;
transition-duration: 0.01ms !important;
}
}--txt-color on the element or a parent.
Currently previewing #3b82f6.--txt-size. Every other dimension is in
em, so the whole thing scales together. Currently previewing 40px.transition or animation
shorthand. Staggered delays are relative, so they keep their rhythm.