The last word of a headline dissolves into a soft blur while the next one comes into focus, like a camera pulling focus. All words share one grid cell, so the line never shifts.
Also known as: blur text transition, fade blur word swap, changing words animation.
<div class="txt-blur-rotating-text">Built for
<span class="txt-blur-rotating-text-words">
<span style="--i: 0">teams</span>
<span style="--i: 1">speed</span>
<span style="--i: 2">scale</span>
<span style="--i: 3">you</span>
</span>
</div>.txt-blur-rotating-text {
--c: var(--txt-color, #3b82f6);
font-size: var(--txt-size, 32px);
font-family: system-ui, sans-serif;
font-weight: 700;
line-height: 1.2;
display: flex;
align-items: baseline;
gap: 0.28em;
white-space: nowrap;}
.txt-blur-rotating-text-words {
display: inline-grid;
color: var(--c);
}
.txt-blur-rotating-text-words span {
grid-area: 1 / 1;
justify-self: start;
transform-origin: 0 60%;
/* 4 words x 2s each = 8s */
animation: txt-blur-rotating-text-focus 8s cubic-bezier(0.4, 0, 0.2, 1) infinite;
animation-delay: calc(var(--i) * 2s - 8s);
}
.txt-blur-rotating-text-words span:not(:first-child) {
opacity: 0;
}
@keyframes txt-blur-rotating-text-focus {
0%, 16.25% { opacity: 1; filter: blur(0); transform: scale(1); }
25% { opacity: 0; filter: blur(0.22em); transform: scale(1.08); }
91.25% { opacity: 0; filter: blur(0.22em); transform: scale(0.92); }
100% { opacity: 1; filter: blur(0); transform: scale(1); }
}
@media (prefers-reduced-motion: reduce) {
.txt-blur-rotating-text, .txt-blur-rotating-text *, .txt-blur-rotating-text::before, .txt-blur-rotating-text::after, .txt-blur-rotating-text *::before, .txt-blur-rotating-text *::after {
animation-duration: 0.01ms !important;
animation-iteration-count: 1 !important;
transition-duration: 0.01ms !important;
}
}--txt-color on the element or a parent.
Currently previewing #3b82f6.--txt-size. Every other dimension is in
em, so the whole thing scales together. Currently previewing 40px.transition or animation
shorthand. Staggered delays are relative, so they keep their rhythm.