AI CSS Animations

Price Reveal Fill Button

The fill slides in carrying a second label and pushes the first one out, so 'Buy now' becomes the price. The hover label is aria-hidden, so screen readers hear the real one.

Also known as: show price on hover, push fill button, second label button.

HTML

<button class="hfx-price-reveal-fill"><span class="hfx-price-reveal-fill-label">Buy now</span><span class="hfx-price-reveal-fill-panel" aria-hidden="true">Only $49</span></button>

CSS

.hfx-price-reveal-fill {
  --c: var(--hfx-color, #3b82f6);
  position: relative;
  isolation: isolate;
  overflow: hidden;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 0.5em;
  padding: 0.75em 1.75em;
  border-radius: 0.5em;
  font: 600 var(--hfx-size, 16px)/1.2 system-ui, sans-serif;
  white-space: nowrap;
  cursor: pointer;
  border: 2px solid var(--c);
  background: transparent;
  color: var(--c);
}
.hfx-price-reveal-fill-label,
.hfx-price-reveal-fill-panel {
  transition: transform 0.45s cubic-bezier(0.65, 0, 0.35, 1);
}
.hfx-price-reveal-fill-panel {
  position: absolute;
  inset: 0;
  display: grid;
  place-items: center;
  background: var(--c);
  color: #fff;
  transform: translateX(-101%);
}
.hfx-price-reveal-fill:is(:hover, :focus-visible) {
  background-color: var(--c); /* hides the hairline where the fill meets the border */
  transition: background-color 0s 0.45s;
}
.hfx-price-reveal-fill:is(:hover, :focus-visible) .hfx-price-reveal-fill-label {
  transform: translateX(calc(100% + 1.8em));
}
.hfx-price-reveal-fill:is(:hover, :focus-visible) .hfx-price-reveal-fill-panel {
  transform: translateX(0);
}

@media (prefers-reduced-motion: reduce) {
  .hfx-price-reveal-fill, .hfx-price-reveal-fill *, .hfx-price-reveal-fill::before, .hfx-price-reveal-fill::after, .hfx-price-reveal-fill *::before, .hfx-price-reveal-fill *::after {
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0.01ms !important;
  }
}

Customizing this snippet

  • Color: set --hfx-color on the element or a parent. Currently previewing #3b82f6.
  • Base size: set --hfx-size. Every other dimension is in em, so the whole thing scales together. Currently previewing 16px.
  • Speed: change the duration on the transition or animation shorthand. Staggered delays are relative, so they keep their rhythm.
  • Reduced motion: the rule at the end of the CSS turns the motion off for people who asked their OS for less of it. Keep it.

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